N.I.C.O.L.E. Command
Your whole day on one screen.
Not only for emergency management. N.I.C.O.L.E. Command is one control system for everything your team watches, answers and decides, built for the hard days and the ordinary Tuesdays in between, and branded as your own.
See a full demo for your specific industry
N.I.C.O.L.E. Command
Too many places to look.
- Every answer lives somewhere else.Work orders, schedules, dispatch notes and last year's statement sit in four tools and two inboxes.
- Your phone rings before the facts are in.Customers, residents, reporters and your own board all want an answer now, and it has to be right.
- The rumor moves faster than the correction.One wrong post can reach the whole town while you are still checking.
N.I.C.O.L.E. Command
Think of it as your control room.
Picture one big screen. Every problem your team has to keep track of shows up there, colored by how much it needs you. When something changes, the screen tells you. When people need to hear from you, N.I.C.O.L.E. writes the first draft. When you say yes, it goes out.
That is N.I.C.O.L.E. Command, short for Narrative Intelligence & Command Operational Leadership Engine. We built it in house at McCosh Films after thirty years as journalists and filmmakers inside newsrooms, schools, hospitals, marinas and city halls, watching good people copy, paste and guess while the story ran ahead of them.
N.I.C.O.L.E. Command
Green, yellow, red. You always know where you stand.
- Green. All clear.Everything running. The screen stays quiet.
- Yellow. Watch.Something is building: a late truck, a leak, a slow ticket, a rumor starting. A silent amber pulse.
- Red. Needs you now.A full screen red flash and a low tone, then quiet.
- Rumor Alert.False information spreading online gets its own smaller flash and a soft ping.
N.I.C.O.L.E. Command
How it works.
- It sees it.Your team logs an event, or a call, email or message comes in. The screen changes color and the map marks the spot. Real events and online chatter stay in separate lanes.
- It sorts it.Resident messages, vendor updates, status changes and public posts are cross checked together, so you see what is real, what is spreading and what needs you next.
- It drafts it.The notice, the resident text, the customer update and the talking points come from your verified facts. Every version is kept.
- You approve, and it goes out.Edit a line or approve it as written. It posts to your updates page and your own X, Facebook and Nextdoor accounts, and lands in your Vault for next time.
N.I.C.O.L.E. Command
Built for your world.
Multifamily
Apartment communities and property managers.
Every building, unit, work order and resident message, plus the rent at risk, on one site plan.
Public safety
Fire, EMS and emergency management.
Calls, crews and public updates on one screen, with your PIO approving every word.
Utilities
Water, electric and waste.
Crew status, outage counts and customer notices that carry a number and a time.
Municipalities
Towns, cities and counties.
No full time PIO? The town manager gets a ready draft and a short list of next steps.
Tourism
Destinations, parks and lodging.
Weather, crowds, guest messages and the one old clip someone reposts as new.
Businesses
Companies, venues and campuses.
Locations, staff, customers and press, all hearing one clear voice.
N.I.C.O.L.E. Command
Smart automation, and nothing posts without your approval.
N.I.C.O.L.E. uses AI for one job: tying your live statuses to your communications, so the two finally move together. Your people make every call.
- Status driven updates.Green, yellow and red set the whole system in motion.
- Rumor intelligence.False posts surface early, right beside your verified facts.
- The Vault.Every approved word and every version, saved and searchable.
N.I.C.O.L.E. Command
Built to get ahead of whatever your day brings.
Six ordinary days in six different places. Read each one and ask yourself: how would you handle this in the next ten minutes?
Multifamily
503 is flooding.
It is 11 PM. A resident texts a photo of water spreading across her kitchen floor, and the unit below is next. The plumber says he is 40 minutes out, and rent is past due on six units across Buildings B and D. Who calls the resident back, who tells 403, and who chases the rent first?
Healthcare
Eleven patients waiting, two beds open.
It is 11:40 PM. Families are posting that the hospital is closed. Your bed board, your staffing and a calm public notice sit side by side, ready for the nursing supervisor to approve.
Transportation and logistics
Forty trucks, one closed road.
A wreck shuts the port road at the start of the morning shift. Drivers, shippers and dispatch all need the same detour and the same new arrival times. Who tells them first?
Water utilities
Main Street at 5:12 AM.
Water is coming up through the pavement. The map marks the block, the crew shows en route, and update number one goes out with a time on it.
Amusement parks
The ride stops at the top.
A storm rolls in and the lift hill pauses with riders aboard. A guest video is on TikTok in minutes. What do your guests hear from you, and how fast?
College campuses
Move in weekend, 9 PM.
Parents are calling about the dorm elevator outage and students are posting from the stairwells. One screen holds the facts, the repair ETA and the message to families.
N.I.C.O.L.E. Command
Choose your level of command.
Onboarding from $999 / $2,499 / $7,500, scaled to the size of your operation. Tell us about your team and we will recommend the right level.
Core Operations
Never get caught off guard. Your team sees what's happening as it happens and speaks with one clear, approved voice.
$799/mo
Onboarding from $999. The price scales to the size of your operation.
- Incident status monitoring and alerts
- Early warning on false or misleading posts
- Ready to approve updates for every audience
- A permanent, searchable record of every approved word
- Up to 10 operator seats
- Counsel response within 24 hours
Pro Command
Stay ahead of the story across every team and channel, so the hardest day feels under control.
$1,499/mo
Onboarding from $2,499. The price scales to the size of your operation.
- Everything in Core Operations
- A prioritized action queue for what needs you next
- Social and media monitoring in one view
- Strategic drafts and next step guidance
- Up to 35 operator seats
- Counsel response within 4 hours
Elite Command
Total command, around the clock, for operations that never close and can't wait for a callback.
$4,999/mo
Onboarding from $7,500. The price scales to the size of your operation.
- Everything in Pro Command
- On call 24/7 with McCosh Films strategic counsel, response within 15 minutes
- A command screen branded as your own
- Unlimited operator seats
Test pilot program
Shape it with your name on it.
Ask us about becoming a customized test pilot for your industry and your specific company or organization. We build N.I.C.O.L.E. around your buildings, routes, crews and people, and your team helps shape what it becomes.